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Want to fund your dream life by creating and selling your art? Check out: https://www.theartistappeals.com/go Welcome to the Artist APPEALS podcast! My name is Erin Sparler, and I want to teach you how to make money as an artist WITHOUT making compromises. Each week, my guests and I will break down the secrets for turning your art into revenue! We have tons of great episodes in store, and I’d be thrilled to have you join. So if you like the vibe of our show, be sure to give us a follow so you never miss an episode. If you’re ready to start making money with your art, visit: theartistappeals.com/go Thanks for the visit! Until next time -- keep on creatin’!
Episodes
Wednesday Jul 31, 2019
Wednesday Jul 31, 2019
Artwork as a Product for Artists Sustainability with Erin Sparler
Erin Sparler, continues to elaborate on the appeals acronym on The Artist Appeals Podcast. Erin discusses artwork as a product, sharing tips, insights, and inspirational stories on this episode. Erin elaborates on how to create a product, price it, and get the maximum out of it. Listen up and hear from her.
Key Milestones on this episode;-
[03:55] The importance of having a mind shift to view your artwork as a product for sustainability.
[04:40] What a product ladder is.
[05:12] What an introductory price is.
[06:59] Why a product ladder is a must-have for artists.
[07:35] Jeff Shank’s success story on deploying a product ladder for his photography business.
[08:37] The advantage of having limited editions of original work in a product ladder.
[10:53] Ashley Monney’s success story on why three- tired price products work better in the art industry.
[12:35] Why it is essential to know your target audience before creating your product.
[13:35] Erin’s backstory on how she started Eyeconnectscrafts.
[15:46] Factors to consider when wanting to create an impulse-buy and affordable product for your audience.
[16:48] How to come up with a pricing model for your products.
[19:40] Why planning is vital for your art business.
[22:04] How Jeff Shank uses Moo to promote his business.
[23:51] Erin’s story on how she makes money from her designs at a lower product point.
[25:51] Assignment on creating a product and a product ladder for your business
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